SoftOut · Our own system
630 companies researched, and 91% got a first line written from a fact about them.
The strongest thing we can show you is not a past project. It is the system that put this company in front of you.
- Companies researched
- 630
- Openers verified
- 91%
- Of the pool reachable
- 96.2%
The problem
Research is the part that does not scale.
Cold outreach works when the first line proves you actually looked. Doing that by hand means opening a company, reading enough of it to find one true detail, and writing a sentence around it. A few dozen a day is a full morning, and the quality drops as the list gets longer.
The alternative most people take is a template with a name dropped into it, which the reader clocks in about a second.
What it does
It reads the company before it writes the line.
The system finds businesses that match a profile, then researches each one against its own site. It pulls a specific fact, writes the opening line from that fact, and stores the source page and the exact quote next to it. Every claim it makes can be traced back to where it came from.
From there it sends, tracks replies, and reports. It has an alarm on it too: if research coverage drops below its floor, we hear about it that hour rather than at the end of the week.
The numbers
Measured on the live system.
| What | Result | Measured over |
|---|---|---|
| Companies researched | 630 | One run |
| Openers written from a verified fact | 91% | Those 630 |
| Contacts the system could reach | 96.2% | 158 contacts |
What is not here yet is a reply rate. The campaign is young and we would rather show you nothing than show you a number off a week of data.
Want one of these pointed at your market?
The same system can be built around who you sell to. Fifteen minutes to work out whether it fits.